* Persons from outside a society cannot implement change within that society.
* Outsiders can only recommend. They may, however, recommend persuasively. We call such recommenders advocates.
* Those who respond positively to the recommendations of outsiders are called acceptors.
*Acceptors, as soon as they put the change into practice, become implementors or innovators (Barnett).
* Implementors who get excited about a change and recommend it to others (either by word or deed) become advocates within their societies.
Who/What are you an advocate for?
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